Services

Branding is absolutely critical to a business because of the overall impact it makes on your company. Branding can change how people perceive your brand, it can drive new business and increase brand awareness.

Building a brand visually always starts with a logo. When collaborating together we’ll hone in on a concept that is both eye-catching and represents the brand’s value and purpose. I can provide services from logo design, to a full identity system, which entails typography styles, colour palettes, brand elements, photography, etc. Along with developing application rules to how the identity would live in a physical and digital environment.

Packaging design is the connection of form, structure, materials, colour, imagery, typography, and regulatory information with ancillary design elements to make a product suitable for marketing.

If you are looking for a new website with a brand roll out, or need a refresher for your current website, I have experience working with design and set up sites, such as SquareSpace or Wix.

A successful brand strategy must be well-designed and executed across all business functions, with the capacity to improve consumer experience, competitive advantage and financial performance. While this may seem easy in theory, creating a winning brand strategy can be more challenging than it seems on first impressions – especially in a highly competitive marketplace. I provide guidance with developing a social media guideline, and creating content that is impactful and will help communicate the brand’s goals and services.